The Marketing Backup Co

Ai-Powered Ad Buying & Ad Operations

Smarter Ads. Seamless Execution. Scalable Results.

Stop drowning in ad ops and let our AI-powered systems do the heavy lifting. Whether you’re an agency, a high-growth brand, or an in-house team managing millions in spend, we provide end-to-end campaign execution, backed by automation, intelligence, and deep platform expertise.

Hire These Operations On-Demand:

AI-Powered Media Buying

Advanced targeting, real-time optimization, and hands-free bidding across Google, Meta, and programmatic platforms.

Programmatic Advertising Execution

Deliver performance-driven, cross-channel campaigns—fast. We support in-house strategy while handling execution, reporting, and ongoing optimization.

AmplifAI & Smartly Integration

Leverage AI-powered tools like Smartly and AmplifAI for automated scaling, optimized spend, and consistent creative testing

Campaign Setup, Management & Reporting

We manage everything from ad creation and A/B testing to daily performance reviews and custom reports, so your team can stay focused on strategy.

Multi-Language Ad Support

Expand globally with multilingual campaign execution that aligns with your creative vision and brand voice.

Who We Work With

Advertising & Marketing Agencies

  • White-label support or full-service execution
  • Plug into your existing workflows
  • Free up your creatives and strategists

In-House Marketing Teams

  • Spend $1M+ annually on ads?
  • We handle setup, optimization, and reporting
  • Your team stays focused on brand and goals

High-Performance, High-Growth Brands

  • Finance, Tech, CPG, Professional Services, Retail, Multi-Location Restaurants
  • Data-driven ad strategies that reduce waste and drive conversion
  • Tailored campaigns that adapt to your market, audience, and goals

Get Expert Ad Ops Without Expanding Your Team

Already have the strategy? We’ll handle the execution. Need full-service management? We’ll take the wheel.

Why Work With Us?

  • AI-Powered Optimization – Run leaner, smarter, and faster ad ops with automation and advanced insights.
  • Seamless Integration – We work behind the scenes, respecting your brand and your team’s existing strategy.
  • Scalable Support – From a single campaign to hundreds across platforms, we scale to meet demand.
  • Performance Focused – Our goal is yours: lower CPAs, higher conversions, and full-funnel visibility.
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